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Ned and Gil’s wacky software saga

Project: Software Banner Campaign
Client: IBM
Awards: 2007 Gold NY Addy Award

If only they had the right software, then all their business issues would be solved.

This series of three video banners was created for IBM software to be a part of the popular Take Back Control campaign. Each story mapped to a specific print ad execution that set up the problem, and these crazy little banner ads took each problem a few steps further.

Launch Websphere
Launch Tivoli
Launch Lotus

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